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Why do we have such a hard time proving ROI in community management ? Last week's #CMGRHangout helped to identify many reasons. Here are some of the best.
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How to handle the ROI conversation as a community manager
It's crucial for community to tie into business objectives and for community managers to be able to demonstrate the ROI of what they're doing. But how?
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#CMGRHangout presents: Determining Value Beyond ROI (Storify …
