Tag Archives: product-and

Brand Management on Social Media: Be Different, Positive and …

At a glance, brand management on social media looks simple. All you need to do is set up a Facebook or a Twitter account, call it after the name of your company/product and use it to aid your corporate entity's branding.

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Brand Management on Social Media: Be Different, Positive and …

The golden rules of community management | Econsultancy

One of the key benefits of social media is the ability to create dynamic, long lasting relationships with customers. Creating a useful community can really add value to a brand or product and greatly increase return business.

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The golden rules of community management | Econsultancy