Just a reminder to the social media managers of the world: Using September 11th as a hook to promote your brand is a terrible, terrible idea. Here is Exhibit A via AT&T, which tweeted and Facebooked the photo below this morning, along with the message “Never Forget”: The reaction to the post tying a tragic event in history to a presumably AT&T-serviced phone was mixed, but as you might expect …

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Today In Social Media Misadventures: AT&T Deletes, Apologizes For 9/11-Themed Tweet