Tag Archives: media-has

How Leaders Should Apologize Without Making Things Worse

There is just nowhere to hide these days. Social media has put pay to the thin belief that we can get away with little fibs, or that our inoffensively meant egregious statements won’t offend anyone, or that those photos won’t surface, or that people won’t remember what really happened to the helicopter you were riding in in Iraq ten years ago.

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How Leaders Should Apologize Without Making Things Worse

IT Solutions Providers Should Note Social Media's Role For Enterprises

Social media has become a definite player in the present marketplace, and its impact is not likely to diminish any time soon.

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IT Solutions Providers Should Note Social Media's Role For Enterprises

Marketwired Webinar "PR Pitching for Smarties" Helps PR Pros Master their Media Approach

Social media has had an indelible effect on how we share information and create influence. Because of our multi-channel, multi-media landscape, media relations has changed, and correspondingly, so has …

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Marketwired Webinar "PR Pitching for Smarties" Helps PR Pros Master their Media Approach

Do Brands Care About You or Your Social Media Popularity?

ROCHESTER, N.Y. — The days of waiting on hold “for the next available representative to take your call” are over.

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Do Brands Care About You or Your Social Media Popularity?

Meshfire launches free A.I.-driven virtual community manager to unlock the mystery of social media

KIRKLAND, Wash., March 9, 2015 /PRNewswire/ — Social media has removed the barriers for companies and communities to connect—and participation is growing exponentially. Not enough staff to manage the content firehose: According to a trusted analyst firm, 50 percent of community managers do not have enough staff to manage social media tasks such as engagement and measurement. Social media tools …

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Meshfire launches free A.I.-driven virtual community manager to unlock the mystery of social media

When Using Social Media, Beware the Invisible Audience

Social media has augmented our ability to communicate, but it has also made it easier to misunderstand and misread our audience — or to be misunderstood.

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When Using Social Media, Beware the Invisible Audience

3 Mistakes That Undermine Using Social Media for Customer Service

In just five years social media has gone from an innovation in customer service to a requirement. Not every company is getting it right.

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3 Mistakes That Undermine Using Social Media for Customer Service

Financial Services Institutions Gear Up for Social Intelligence

Social media has mainly been a marketing effort in financial services, and many firms are not tracking ROI. Yet, some are deriving value from analysis of social data, whether it's sentiment analysis for trading or credit risk in lending.

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Financial Services Institutions Gear Up for Social Intelligence

Your Business: Customer reviews with Dr Chris Galloway, Massey University

The saying 'everyone's a critic' has perhaps never been truer than it is today. While word of mouth has always been a powerful force in business, the advent of the internet and social media has given consumers a platform to spread…

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Your Business: Customer reviews with Dr Chris Galloway, Massey University